Resicore rev corn herbicide

When the product is an herbicide called ‘Rev,’ the client’s gonna want a racing campaign.

And won’t budge when you try convincing them Reverend Rev the Pesticide Preacher is a better pun.

Our PR team called me for help. Why are you calling, I said. People text now. We have a tiny budget, but don’t want to do a boring product testimonial, they said. Have you seen the great American film, Dodgeball? Why don’t we do an ESPN The Ocho type sports announcer video, I asked. You’re fired, they said. Just kidding. The client loved it and we all lived happily ever after.

*NAMA | 1ST PLACE | TELEVISION (SINGLE OR SERIES)

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